Thursday, September 11, 2008

givenchy phenomen'eyes and ian wright...remixing art

To coincide with the launch of Givenchy's Phenomen'Eyes Mascara...that new mascara with the really cool looking round brush...Parfums Givenchy commissioned British artist Ian Wright to create a work of art using approximately 5,000 of the Phenomen'Eyes brushes.

Taking only 12 days to complete...the result was 5045 Lashes, a work that symbolizes the "remix" of a fashion-inspired beauty collection with art.

It's also the coolest thing we've seen...I mean...come's a 45' record!

Using the unique spherical brush shape and memories of childhood music spun on a record player, the inspiration was born.

“5045 Lashes” was unveiled last night at the Christopher Henry Gallery on 127 Elizabeth Street and will now appear throughout New York City in pop-up galleries this fall...Oct 10th and 11th at Sephora SoHo and Oct 17th and 18th at Sephora Union Square.

Why not plan a little detour to Sephora if you're planning on being in the area?

With love (always),
Jennifer and Christine
photo courtesy of givenchy
proud members of total beauty and the bbn networks

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1 Comment:

Anonymous said...

Wow that looks amazing. Anyone tried that new mascara?

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