Friday, September 26, 2008

this just in...macy's is going green with their new beautiful planet shops

Direct from our inbox:

Macy’s is launching an eco-friendly space at select stores this month called Beautiful Planet.

Designed as a shop within a shop, the concept shop was built to celebrate beauty and well-being in the most natural way possible.

For the first time, Macy’s will carry well-known natural and organic brands such as Burt’s Bees, CARE by Stella McCartney, Pangea Organics, and many more.

In addition to having high standards for the natural and organic brands Macy’s carries, all elements of the shop are created using environmentally sustainable construction methods and materials.

From packaging and display fixtures to pamphlets printed on recyclable paper, this shop is truly in touch with Mother Nature.

Macy’s Beautiful Planet shops will host special events such as makeovers, facials, and giveaways, as well as seminars and information sessions on organic nutrition and other aspects of well-being.

Shop openings will occur in Herald Square – New York on 9/15, Downtown - Boston on 9/19, Garden State Plaza – Paramus, New Jersey on 9/19, Roosevelt Field - Long Island on 9/23, and Philadelphia - Center City on 9/28.

Additional shops will be opening in Novi, MI on 10/23, and Pentagon City, D.C. in early Spring 2009 and Old Orchard in Skokie, IL and Water Tower in Chicago, IL on 1/13 in early Spring 2009.

Can't wait to check these out!

With love (always),
Jennifer and Christine
photo courtesy of macy's

1 Comment:

Anonymous said...

Hi I have been to Macys Herald Square. The space if gorgeous, the staff very knowlegable. I was intoduced to Organic Apoteke Cosmeceuticals which seems to be the stores favourite brand. i understand why - its fantastic. Thank you Betty for you great advise. Betty works in the store - she is great.

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